About KOSCA
Authorized South India distributor for Wella, System Professional, Sebastian and OPI. Eight branches, 4,000+ salon partners across five states.
The authorized Wella Company
distributor for South India
KOSCA (Cosmetic Beauty Care) is Wella Company's authorized distributor across South India and a unit of the Sabari Group of Companies. Since our founding we have connected the Wella Company portfolio (System Professional, Sebastian, OPI and more) to salons, wholesalers and retail chains across the region.
Alongside distribution, we run product training through KOSCA Academy, provide after-sales support, and maintain an on-ground field team in every state we cover.
Branch warehouses in every market and field teams who know it mean reliable stock and real, local support, not a number on an invoice.
Behind KOSCA:
the Sabari Group
The story so far
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Jan 2018KOSCA begins operations
Opens with four branches (Chennai, Bangalore, Hyderabad and Cochin) and three academies in Chennai, Bangalore and Hyderabad.
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2018Footprint widens, leadership joins
Coimbatore and Vijayawada branches open within the year, and Ajay Unnikrishnan joins as CEO to scale operations and trade relationships.
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2018–19Best Operations Team Award
Early recognition for operational excellence: a sign of the disciplined, hands-on approach that defines how we work.
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2020–22Wella Color Trophy, all-India
Won the Wella Color Trophy across all India units two years running, a benchmark of colour expertise and partner performance.
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2022Sub-distributor network grows
Visakhapatnam, Mangalore and Hubli join the network, extending reach into markets beyond our branch footprint.
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2022–23Third trophy, wider reach
Another all-India Wella Color Trophy, with Mysore and Vairam added to keep more markets well served.
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2024–25New branches and businesses
Madurai and Visakhapatnam branches open, the Tools business launches across Tamil Nadu and Kerala, and the Wella Care Trophy is won all-India.
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Jan 2026A new category: Skin
KOSCA adds a dedicated Skin business for Tamil Nadu: the latest step in a portfolio that keeps growing with our partners.
Mission, Vision & Values
What we actually mean when we say we run the business with integrity.
The world's best brands, within every partner's reach
To provide seamless access to the best global beauty brands, enriching the customer experience and supporting business growth in the beauty sector.
India's most trusted beauty distributor
To be the leading distributor of premium beauty products in India, enhancing beauty practices through quality and innovation.
ACTED — five principles, one standard
- Agility Quick to adapt and respond
- Care For partners, people and community
- Trust Reliable in every commitment
- Ethics Integrity in every relationship
- Diligence Thorough in every detail
A footprint built
branch by branch
- Head Office
- Branch
- Academy
- Sub-distributor
Our eight branches deliver consistent service, fast turnarounds and local support across Tamil Nadu, Telangana, Karnataka, Andhra Pradesh and Kerala. A sub-distributor network extends our reach further in every state except Kerala.
The ONE who set
our direction
Ajay Unnikrishnan
CEO, KOSCA Distribution — A unit of Sabari Group
Ajay Unnikrishnan joined KOSCA in September 2018, bringing over 18 years of executive experience across distribution, sales and strategy, including senior roles at the Tata Group, where he learned to scale businesses without losing their culture.
At KOSCA he restructured the branch network, professionalised the sales team, deepened brand relationships and launched KOSCA Academy. His belief: the best trade partnerships are built on capability, not convenience.
An SP Jain graduate with a postgraduate degree from IIM Ahmedabad, Ajay pairs strategic rigour with deep field-operations experience.
Ready to partner with us?
Salon, wholesaler or retailer: tell us about your business and we'll take it from there.